This interview is part of the International Potato Tour (IPT) in India, filmed at the Global Potato Summit in Delhi. We speak with Moustafa Dessouki, Regional Sales Director – MENA at Agristo NV, about how the global frozen fries market changed after COVID: Europe’s former dominance, rising production and energy costs, new opportunities for Asia and Egypt, and why Europe is pushing back into competition. He also shares a key benchmark for the industry: global fries consumption is ~18 million tons, and explains Agristo’s focus on value-added specialty fries. 00:00:33 — International Potato Tour interview intro (Agristo / fries) 00:00:48 — Agristo’s focus: fries only, quality as the priority 00:01:34 — Pre-COVID market: Europe dominating global supply 00:02:33 — COVID, inflation, and energy shocks: cost pressure in Europe 00:03:03 — Opportunity window for Asia & Egypt; market share shifts 00:03:22 — Europe re-enters the game: competition returns 00:03:56 — Question on alternative potato products (rice/noodles) — response 00:04:30 — Global fries consumption: ~18 million tons 00:04:47 — What’s next: value-added / specialty fries #InternationalPotatoTour #IPT #InternationalPotatoTourIndia #GlobalPotatoSummit #Delhi #Agristo #MoustafaDessouki #MENA #FrozenFries #FrenchFries #PotatoProcessing #PotatoIndustry #PotatoMarket #FoodIndustry #AgriBusiness #SupplyChain #Inflation #EnergyCosts #India #China #Egypt #Europe #ValueAddedProducts #SpecialtyFries